Mor and Meadow

Our Story

We study how life adapts.

Mor and Meadow began as a question. How do plants survive in places that should not, by ordinary measure, allow life? The answer, mostly, is by adapting; and adaptation is something skin understands too.

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The Collective

A small team of specialists.

Plant scientists, growers, artists, and designers; we work in small disciplines, edited together by Freddie and Hugo. Sophie leads the visual identity. Each formula is a slow conversation between people who would not normally share a room.

We made a deliberate choice to slow down. The skincare industry rewards speed; we wanted to reward thinking.
Freddie, Co-founder